Hi everyone! Hope you all had a great and productive week. This week Moz.com has released the 2014 results from over 3,700+ plus people who participated in this year’s industry survey. The compiled results are available here. Essentially, content marketing is on the rise and fewer and fewer are actively link-building (I wonder why). In any event, keyword research and rank-tracking are still an important part of SEO, according to the survey. Aside from many information that you will find in this survey are the top SEO tools used by many, top social platforms, top marketing activities, etc. Not surprisingly, the #1 spot for SEO tools is Google Webmaster Tools.
Top SEO Tools
Top Social Platforms
In addition, in this survey, you will also find the top:
- Top 10 content tools
- Social Tools
- and more..
Google+ Profile Links Now No-Followed
Another interesting news this week was that of a thread posted on Google+ by Mark Traphagen. See the thread here more info. Essentially, it appears that all links in the profile section are no longer followed. There you go, another link crackdown from Google? For now, post links seems that are still followed so let’s see how that goes.
Google Starts Penalizing Sites for Rich Snippet Spam
And finally, SearchEngineWatch (SEW) reported that Google is now also penalizing (or might) sites that are using rich snippets. “If you use rich snippets on your websites, you should be aware that Google is now penalizing websites for spamming structured data markup”, says SEW. It appears that there are users that are receiving some manual actions warnings on GWT, which goes like this:
Markup on some pages on this site appears to use techniques such as marking up content that is invisible to users, marking up irrelevant or misleading content, and/or other manipulative behavior that violates Google’s Rich Snippet Quality guidelines.
And as usual, in no particular order:
Content Creation & Marketing/SEO and Search
- SEO-friendly URL structure: helping search engines make sense of your site
- How Content Marketing Affects Search Engine Rankings
- 6 Specific Reasons You Ought to Blog – Nothing Else Will Do!
- 75 Content Starters for Any Industry
Social/Small Business Bites
- Facebook Page Admins Will Now See Who Posted Stuff on Behalf of the Page
- 10 Things You Did Not Know About Triberr
- Why Connecting With Influencers In Your Niche Is Critical
- 3 Ways to Use Google+ to Increase Search Rankings
More recommended read!
That’s it! Enjoy and have a great weekend!
Adrienne
Hey Francisco,
What another great roundup and I always appreciate it when you include one of my posts.
I was really surprised to see that on the top social platforms that YouTube was listed at number six. I see so many different variations of these surveys and they love to rub it in our face that Twitter is further down that list but I still love it and it’s still a great source of traffic for me above the rest so I guess I just know myself which one works great for me.
I had heard about Google going nofollow and I’m not surprised about that at all. The rich snippet penalizing I hadn’t heard so thanks for sharing that.
Appreciate the other links and I’ll be sure to check them out.
Again, thank you for the link mention and hope you’re enjoying your weekend.
~Adrienne
tonygreene113
Great rundown for the week. Lots of goodies found here and in +Ana Hoffman’s marketing letter. btw, what was your reason for getting rid of the comluv plugin for your site?
GIRI Patel
Hi, Ditesco,
I am surprise to see nofollow tag now from Google+ profile.. ! but still social networks gives good traffic to us. I got around 10% traffic from Facebook and twitter itself, other are least useful.
Thanks
Steven J Fromm
Really important update points here. First time at your site. Very nicely done and a great resource for information and for other important articles. Thanks and I am now gonna go to your Facebook page and like it.
Anchit Shethia
I think you are missing StumbleUpon in the top Social links.
I get 17% of my traffic from SU and I think it definitely comes in top 10.
Nice infographics though.