Scraper Report, Clarity vs Quality Content, Scoop.it and Google+, Speedlink 9:2014

Hi everyone! Hope you all had a great and productive week. Google this week has released a new “Scraper Report form” to help you report scraper sites that copied your content and outrank you. By providing Google with some information, the form allows you to report the scraper site that copied content from you. This is a good thing as in many instances, copied or republished content can outrank the original source and if you are experiencing this kind of “unjust” treatment, then filling up and submitting the form may help your own content rank better than those who copied from you. Cool, right? Now let´s see if it actually works.

This week, Matt Cutts answers an interesting question about the “kind” of content that would better a user. While quality content is important, Matt talks a bit about “clarity” in favor of “technical mambo jumbo”. What do you think? Should content that is as well-researched as possible deserve better rankings, or content that is easier for the layman to understand?

Should I focus on clarity or jargon when writing content?

Scoop.it and Google+

And finally, here´s a great write-up from Mike about scoop.it and Google+ and how to use it to your advantage.

And as usual, in no particular order:

Content Creation & Marketing/SEO and Search

• The Definitive Guide to Landing Page Optimization
• 3 Steps to Identify Blog Topics that are Relevant to Your Audience
• When The Best SEO Move Is To Kill The Site
• 5 Examples of ‘Spam Link Building Tactics’ Done Right

Social/Small Business Bites

• LinkedIn Member Blocking: This Week in Social Media
• 5 Social Media Lessons Learned From Hotel Brands
• Stop Doing That! THIS is How You Do Social Media.
• #Hashtagology 101: How to Use Hashtags in Your Social Media Content

More recommended read!

• Marketing Day: February 28, 2014

That’s it! Enjoy and have a great weekend!