Want Advertisers? You Need to Go and Get Them!

Do you have a blog that has open ad spots? Do you feel like you have a quality blog and traffic that your advertisers could benefit from? Then why the heck are you unable to sell out any of your ad space and make any money with your blog… the reason is probably much simpler than you think.

You need to find your own advertisers!

It really is as simple as that. If you have a quality blog with traffic and focus on a tight niche topic then there is no reason that advertisers wouldn’t come flocking to your site. That is of course unless they didn’t know about your site, which is usually the case.

Here’s five quick reasons why YOU need to find advertisers for your site.

1. Let advertisers know your site exists
2. Provide them with details on why your site provides value
3. Advertisers has limited budgets. Contact them to consider your site now or in future months.
4. Negotiate advertising packages with advertisers. Include reviews and mentions in future articles to improve ROI.
5. Get your site listed on major ad networks and have a quality banner ad system in place.

In a previous post I wrote about some of the top plugins and ad management networks you should be using to manage your blog banner space. By using these resources you can manage your ad space, rotate banners and report stats to your advertisers.

I can’t stress enough on the importance of going out there and actually contacting sites that would fit in as an advertiser on your site. This is simply THE BEST way to increase your monthly revenue every month. Some advertisers will continually buy month after month, while other ad campaigns will end. Google Adsense will only make you so much, and you are killing your traffic!

Another important thing to stress is to look at other blogs in your niche and that you are in direct competition with. If these other sites are running banner ads and getting paid sponsors, then these advertisers would be just as likely to advertise on your site or blog.

See also: Ad Hunting, Finding Business Opportunities

Unless you have a mega blog site that is getting hundreds of thousands of visitors per month, it will be very hard for you to simply join an ad network like BuySellAds and rely only on them to fill your ad space. You have to do the time consuming work of contacting web sites and letting them know about your site and how they can reach your audience of readers and potentially new customers.

To learn more about improving your blog’s monthly revenue and other ways I’ve connected with hundreds of advertisers over the years, be sure to check out my new book on Amazon.com titled “Blogging Tips: Confessions of a Six Figure Blogger!“. There are literally millions of wasted dollars in budget and ad spending that are going to waste on web sites and blogs that aren’t converting. Take the time to make sure you have a quality product and sync up with big name sites that have the money to start advertising on your site.