Facebook IPO, Google Penguin Do Not’s, SEO Consulting Startup Tips, Speedlink 20:2012

Hi everyone! Hope you all had a great week. So what’s new? Hmmm, I am betting that FaceBook IPO is definitely an event that you have heard about. When the bells rang and Facebook’s shares were finally available for the public, there was probably not one major site that was not talking about it. While many felt somewhat disappointed with its performance, the truth is that Facebook’s IPO has broken lots of records and appears to have triggered some “confidence” with small investors. From what I gather, as much as 25% of the volume traded where purchased by small investors, perhaps hoping for quick gains. If you are amongst the 25%, just please be very careful.

But what’s next? Facebook is now public and will be held more accountable for its future results. Some speculate that Facebook will focus next on everything mobile, and may even launch an AdSense-like advertising program. There seems to be evidence pointing to that direction. Regardless, it will be very interesting to see what lies ahead. Should they decide to launch an ad revenue sharing program similar to that of Google, remains to be seen.

On a different forefront, Google Penguin is still quite a popular trend and articles about what to do to recover from the update are published nearly every day. Recently though, I stumbled upon a post that is way too long, about the things you probably don’t know about Penguin. While this is the case, I think that its worth the read, specially the last part, where it says, “what not to do”.

Finally, if you are interested in offering SEO Consulting or other related consulting services, Rand of SEOMoz.com really gives some great tips to get you started (see video below).

As usual in no particular order: